Xiaomi Inc. is a privately owned Chinese electronics company headquartered in Beijing. It is one of China's biggest electronics companies that designs, develops, and sells smartphones, mobile apps, and consumer electronics.
Xiaomi Inc. is a privately owned Chinese electronics company headquartered in Beijing. It is one of China's biggest electronics companies that designs, develops, and sells smartphones, mobile apps, and consumer electronics. Since the release of its first smartphone in August 2011, Xiaomi has gained market share in mainland China and expanded into developing a wider range of consumer electronics. The company has over 3,000 employees. In selling the Xiaomi smartphone, Xiaomi employs a strategy that is very unlike other smartphone makers such as Samsung and Apple. Lei Jun, Xiaomi CEO, said that the company prices the phone almost at bill-of-material prices.To profit from the narrow margin, Xiaomi sells a model for up to 18 months instead of the short 6 months used by Samsung to profit from the fall in the costs of components that occurs over time. It also profits by selling phone-related accessories in addition to the themes and software. The Xiaomi products are manufactured by Foxconn and Inventec. Mobile phones manufactured by Xiaomi in chronological order: Xiaomi Mi1S, Xiaomi Mi2S, Xiaomi Mi2A, Xiaomi RedMi8, Xiaomi Mi3 and Xiaomi Mi4. Other Xiaomi's products: Xiaomi MiPad Tablet, MiWifi Router, MiPower Bank, MiTV, MiBox, MiCloud, MiTalk, MiBand and Xiaomi Piston V2 headphones.
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